Good Writing is Like Golf – Don’t Over Think It

There is so much written about how to be a better writer, and often times I think people over complicate it.

If you are looking to improve your writing, focus on addressing these three key questions:

  1. Who am I writing for? (Audience)
  2. Why should they care? (Benefit)
  3. What do I want them to do? (Call-to-Action)

Good writing is like golf – don’t over think it.    

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